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Brand Guidelines v1.0

TeqHome

Official brand assets, color palette, and usage guidelines for TeqHome — the smart home product line by Teqlogy. Use these assets consistently across all platforms and marketing materials.

01

Logo Variants

Use the appropriate variant for each context. Always download the SVG for best quality.

Icon — Primary (Dark)SVG
TeqHome
Horizontal LockupSVG
TeqHome
Stacked LockupSVG
Light Variant (White BG)SVG
Monochrome (Violet)SVG
32 × 32 px
Favicon / App Icon (32×32)SVG
02

Color Palette

Click any chip to copy the hex value.

Brand Gradient135deg — #8b5cf6 → #06b6d4 → #22d3ee
gradient-text
03

Typography

Two typefaces form the Teqlogy typographic system.

Display / UI
Oxanium
font-display
AaBbCc
Bold 700 — Headlines, CTAs
TeqHome Smart Control
Semibold 600 — Section titles
WiFi-enabled IoT Controller
Medium 500 — Labels, nav
300400500600700800
Body / Content
IBM Plex Sans
body
AaBbCc 1234
Semibold 600 — Strong emphasis
Control your smart home devices from anywhere in the world via secure cloud connectivity with real-time updates.
Regular 400 — Body copy
device.relay[1].state = true
IBM Plex Mono — Code, data values
300400500600
04

Logo Mark Anatomy

The TeqHome icon is composed of four intentional layers.

House Structure
Five-stroke geometric house — roof slopes, walls, and floor — representing home and architecture. The clean lines convey precision engineering.
IoT Control Circle
Central circle with universal power symbol (arc + vertical line). Represents device control, connectivity, and smart home automation.
Circuit Traces
Horizontal traces extending left and right with node dots. Represents circuit boards, data signals, and IoT connectivity.
Smart Grid Dots
2×2 dot matrix in the upper-right interior. Represents a smart grid, device states, and the digital nature of the product.
05

Usage Guidelines

Follow these rules to keep the TeqHome brand consistent.

DO
  • Use the SVG icon on the correct background (dark for primary, white for light variant)
  • Maintain minimum clear space equal to half the icon height around all sides
  • Use "TeqHome" as one word — capital T, capital H, no space
  • Use the gradient variant on dark or neutral backgrounds only
  • Download and use the provided SVG files for all digital use
  • Pair the icon with the Oxanium wordmark at the recommended sizes
DON'T
  • Don't use the dark icon on dark backgrounds without the rounded-square background
  • Don't recolor, rotate, stretch, or add effects to the icon
  • Don't write "Teq Home", "TEQHOME", or "teqhome" — always use "TeqHome"
  • Don't place the logo over busy, cluttered, or low-contrast backgrounds
  • Don't use the gradient wordmark on colored backgrounds that clash
  • Don't use the icon at sizes smaller than 16×16 px
06

Brand Voice

How TeqHome communicates with users.

Precise
Technical accuracy matters. Specs, values, and data are communicated clearly.
Reliable
Consistent tone across platforms. Users trust TeqHome to just work.
Modern
Forward-thinking language. We build for the smart home of tomorrow.
Approachable
Technical but not intimidating. Every user can understand the product.

© 2026 Teqlogy · TeqHome Brand Guidelines v1.0